Eat the Rainbow

Colorful plant-based foods are rich in fiber, vitamins, and minerals. They also contain powerful phytonutrients—natural compounds that protect plants from threats like pests and pathogens. When we consume these foods, their nutrients support our cellular health and can help prevent disease, keeping our bodies functioning optimally.

While most of us know that fruits and vegetables are important, studies show that the average person still consumes less than the recommended amounts. When our plates are filled with mostly white (often nutrient-depleted), brown (frequently overcooked or fried), or yellow (typically processed) foods, it’s a sign we may be missing out on the vibrant, healing power of colorful produce.

🔴 Red foods – Anti-inflammatory & heart-healthy
Foods like tomatoes, strawberries, red bell peppers, cherries, and beets contain lycopene and anthocyanins that support heart health and may reduce cancer risk.

🟠 Orange foods – Immunity & skin support
Sweet potatoes, carrots, cantaloupe, oranges, and turmeric are rich in beta-carotene and vitamin C, supporting immune function and healthy skin.

🟡 Yellow foods – Digestion & eye health
Pineapple, yellow squash, corn, and lemons contain nutrients like lutein and zeaxanthin, which support digestion and protect vision.

🟢 Green foods – Detox & cellular health
Leafy greens, broccoli, avocados, cucumbers, and kiwi are packed with chlorophyll, magnesium, and folate, which support liver function, cellular repair, and energy production.

🔵🟣 Blue/Purple foods – Brain & longevity support
Blueberries, blackberries, purple cabbage, eggplant, and plums contain anthocyanins, which have antioxidant effects that support brain health and reduce inflammation.

⚪ White/Tan foods – Immune & heart support
Garlic, onions, mushrooms, cauliflower, and parsnips may not be as vibrant, but they offer potent anti-inflammatory and antimicrobial properties.

Putting It Into Practice

Start gradually by aiming to include at least two to three different colored fruits and vegetables at each meal, and at least one at every snack. Combining small amounts of several colors may be more beneficial than eating large quantities of a single food—variety is key.

Make changes that feel sustainable. Begin by filling your plate with plant-based foods first, which naturally crowds out less nutritious options.

Experiment with produce variety—for example, swap regular orange carrots for purple or white ones, or try purple cauliflower in place of the standard white. Switching up your preparation methods also matters: some nutrients, like beta-carotene, are better absorbed when vegetables are cooked.

Explore local farmers’ markets and connect with growers about unfamiliar produce, or consider joining a community-supported agriculture (CSA) program. Both options introduce seasonal, diverse options into your diet while supporting your local food system.

Eating the rainbow is a simple, powerful way to flood your body with the nutrients it needs to thrive. Each color contributes unique compounds that nourish different systems—from your gut and heart to your brain and skin. Challenge yourself to add at least one food from each color group this week. Start with a favorite color, then explore from there.

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